Wix Review – Pros & Cons of a Top Website Builder

Do you want to spend hours of your life building your website from the ground up? Yeah, me neither. And with Wix, we don’t have to.

In this Wix review, let us discuss key aspects of the Wix website builder including its Wix logo maker, Wix templates, Wix editor and some of its other highly rated features as their search engine optimization (SEO) tools and customer support.

Wix Review Homepage

 

How does the idea of having an up and running, smooth, attractive website in less than an hour sound to you? Likely very appealing, and this is the case with Wix which has been rated as one of the top 10 best website builder platforms.

However, to be fair, the question should also be asked: Do you tend to buy tailor-made or off the rack? For example, would you prefer a tailor-made suit, or one bought off the rack at a department store. Often, buying off the rack is good enough for our needs, especially if the price is right. Wix, although one of the best website builders, is, in many ways, like a suit bought at a department store.

You can still change many superficial aspects of your appearance: the tie, the shirt, the socks, or accessories. Even the colors of these things. Yet, after all the superficial changes, you remain in a suit — an extremely flexible and affordable “suit.” Wix is that flexible and affordable, yet off-the-rack option.

What is Wix?

To begin, what is Wix? It is certainly among the easiest website builders there are. Whether you are designing a personal website for your own online portfolio, for a wedding or other special event, or a website for a business or an eCommerce site, Wix is an uncomplicated and simple way to build a website.

No coding skills needed.

There is even an option to use Wix Artificial Design Intelligence (ADI) to create your website. ADI asks a few questions to learn about your website needs and it creates a custom website based on your answers. It can all happen in just minutes.

Then, if you would like to customize a few options such as colors, font size and even adding animations, you can do so.

Wix ADI Editor

Is Wix the right choice for you? Some questions to ask yourself are:

  • Do I know how to build a web page?
  • Do I know how to develop a website?

If the answer is no, (or yes, but I don’t want to) then the web designing tutorials and easy website design templates of Wix will be extremely valuable to you.

Let’s take a moment and examine practical ways to use Wix.

Wix Pros & Cons

Pros: 

  • It has a highly intuitive, easy-to-use editor. 
  • The quality of the services for the money you spend is a great value and the help features are very useful. 
  • Wix has the highest public recommendation of any website builder.

Cons:

  • You can’t switch templates after your website goes live. 
  • You may have to spend more money on third party apps to scale your website. 
  • The sheer choice and amount of customizable options can be overwhelming. 

Wix Pricing – One of the Best Free Website Builders

Wix is one of the best platforms to design a website for free. The Wix pricing chart ranges from free to several tiers of paying options.

The option of “free” has both its positive and negative aspects. Of course, the positive being it is a free website builder you can use without paying. That’s valuable. Literally.

However, the negative aspect of the free option is this: you are assigned a Wix subdomain; it is not a free custom website domain. Further, there is limited functionality and Wix ads must be displayed. Using a custom domain and having full functionality, without ads, is dependent on paying for a premium plan.

Wix pricing and plans

Wix Premium Website Plans:

Connect Domain Plan 

  • $5.00 per month
  • Connect your own domain
  • Includes 500 MB of storage and 1 GB of bandwidth

Combo Plan

  • $11 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes a 1-year free domain voucher (with yearly plans only)
  • Includes 3 GB of storage and 2 GB of bandwidth

Unlimited Plan

  • $14 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 10 GB of storage and unlimited bandwidth
  • Upload up to 1 hour of video
  • Get Wix vouchers and Premium Apps (with yearly plans only)

Pro Plan

  • $19 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 20 GB of storage and unlimited bandwidth
  • Upload up to 2 hours of video
  • Get Wix vouchers and Premium Apps (with yearly plans only)
  • Get a professional logo and social media logo files

VIP Plan 

  • $29 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 20 GB of storage and unlimited bandwidth
  • Upload up to 2 hours of video
  • Get Wix vouchers and Premium Apps (with yearly plans only)
  • Get a Professional logo and social media files
  • Receive priority VIP support

Wix Business and eCommerce Plans:

Business Basic

  • $20 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 20 GB of storage and unlimited bandwidth
  • Accept online payments
  • Get Wix Vouchers
  • Upload up to 5 hours of video
  • Track your traffic with Google Analytics

Business Unlimited

  • $25 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 35 GB of storage and unlimited bandwidth
  • Accept online payments
  • Get Wix Vouchers and Premium Apps (with yearly subscription only)
  • Upload up to 10 hours of video
  • Track your traffic with Google Analytics
  • Get professional logo and social media logo files

Business VIP

  • $35 per month
  • Connect your own domain
  • Remove Wix Ads
  • Includes 50 GB of storage and unlimited bandwidth
  • Accept online payments
  • Get Wix Vouchers and Premium Apps (with yearly subscription only)
  • Unlimited video hours
  • Track your traffic with Google Analytics
  • Get professional logo and social media logo files
  • Receive priority VIP support

Wix Logo Maker

Consider the advantage of the Wix logo maker.

This clever tool begins by asking a few simple questions. Based on your answers, it will produce a variety of choices of what your soon-to-exist logo might appear like.

Wix logo maker review

You then simply select your favorite of the options and prepare to customize. Then, adjust the design of the logo to fit your brand with is it’s 100% customizable tools to change the font, color, size, text and more. It’s that simple.

Wix Templates

There are literally hundreds of Wix templates available to choose from in several different categories from business and online store to blogging and photography.

They are all professional, modern, stylish and ready to go, so you don’t need any technical skills to build one. In addition, Wix templates are mobile responsive, which means that they automatically adjust to fit mobile and tablet screens on their own.

Wix templates selection

Use the Wix Artificial Design Intelligence (ADI) to make designing the website even faster. Answer a few questions to see what the algorithm comes up with and then customize the options to your brand and preferences.

If you want to have a preview of what you can build with this website builder, have a look at this portfolio of websites built with Wix.

Wix Editor

How does the Wix editor compare with other website builders, whether free or with a cost?

Often, creating a tool that is both easy to use and can still accomplish complex tasks is difficult. Almost always, the easier a tool is to use, the less versatile it is. However, this is not the case with Wix.

The Wix editor provides a near-perfect combination of flexibility and ease-of-use that is not common among web builders. It features an uncomplicated and intuitive drop-and-drag editor that is perfect for the do-it-yourself web designer.

Wix Editor review

Wix Business and Wix Ecommerce Websites

For business and eCommerce websites that want more features than the free version offers, there is tiered pricing available based on the features that are most important for your business needs. And you need not worry that you won’t be able to find a template for your specific business category.

Wix templates, tools and apps are available for over 500 industries. But take your time in choosing one, since once your site is published online, you won’t be able to go back and change it.

Wix eCommerce is one of the best website builders in the eCommerce field. It allows you to sell an unlimited number of products — whether physical or digital products or services.

how to use wix ecommerce editor

Promotional and discount codes are easily created, and shipping options are simple to manage.

Free Wix Blog

There is even an option to create a free website blog using Wix. It has useful features such as tags and categories and the ability to schedule posts. It also includes a comments section as well as a search feature for your blog visitors.

Wix has a mobile app that makes it possible for you to write your blog and publish it right from your cell phone. Wix is one of the easiest ways to start a blog for free.

Free Wix Web Hosting

Whether you choose the free Wix option or a paid option, your web server hosting services are included. This allows you to create and store content on your website for free. The is no additional fee.

Wix offers free and secure web hosting for every Wix website with up to 500MB of storage and up to 500MB of bandwidth for a free website and over 500MB of storage and 1GB and up of bandwidth for a paid premium website.

In addition, if you purchase a domain from Wix, it automatically connects to the Wix servers. This is an ideal solution especially if you are very limited with your technical skills.

Is Wix SEO Friendly?

Yes, finally.

Just a few years ago, that was not the case, but now it has been updated to be functional and user-friendly.

Wix is now one of the best website builders to help you rank highly on Google.

Wix is optimized for Google sei

You can individually edit page titles, meta descriptions and alt tags. There is also a guided tutorial, the Wix SEO Wiz, for beginners. It takes you step-by-step to enhance your online presence by pointing out weak points on your site and suggesting improvements that you can make.

Wix Customer Service

Of course, there is more than cost and ease of use to consider when investigating a website builder, whether free or not.

An important element to consider is how problems will be resolved with your site. Wix customer service and Wix support are advantageous in this regard.

All Wix websites are hosted on Wix servers. This means that the servers are optimized for Wix websites. Wix oversees making sure that your website stays fast. It also means that their professionals keep your site secure.

Because Wix websites are an all-in-one solution, if a problem occurs, it is Wix’ s responsibility to find it and fix it. There is no searching for the root problem or figuring out who or what is at fault. Whenever there is an issue, or if you want to adjust something, you can simply contact customer support.

Even though they do not offer a LiveChat service, their response time is usually within 12 hours. There is of course room for improvement but this response time is kind of standard in this industry.

Wix Reviewed

Wix introduced one of the first website builders that required zero coding skills over 12 years ago, and they have not stopped improving their platform.

Of course, for experienced web developers and SEO professionals, Wix has limitations and downsides. But Wix focuses on assisting DIYers building a website for the first time or with little technical experience.

Whether you are looking to build a free website or blog, or to pay for a premium site, Wix has several (almost endless) customizable options to fit your brand and business.

It utilizes the Wix logo maker, Wix templates and Wix editor with intuitive drop-and-drag editing to make the experience quick, nontechnical, uncomplicated and almost effortless.

Wix has even simplified optimizing your search engine results with the Wix SEO Wiz and aims to provide quality customer support 24/7 by phone and email if it’s needed.
Overall, Wix built-in tools are simple and convenient for both the do-it-yourself website builder and professional web developers.

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